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Why pitching is really a BIG WASTE of your time

deal pitching real estate marketing Aug 29, 2022
 


Would you invest in a business without knowing what they do, or whether it's even a good investment? Probably not.

Then why would you pitch to someone without knowing what they want and whether you have anything to offer them? Constantly pitching without doing your due diligence is really a waste of your time - and it's basic stuff. Before you pitch someone, take the time to figure out if you're even a fit for each other. Ask questions that will help you understand their interests and needs. It may seem like more work upfront, but it will save you time and hassle in the long run.

Although pitching is a numbers game. That doesn't mean you should just pitch anyone with a heartbeat. If you want to be successful, you need to focus on quality over quantity. Find the right people to pitch - and then make sure you have what they're looking for. With a little bit of effort, you can save yourself a lot of time (and headaches) down the road.

Questions like, "What have you invested in before? How has it worked out for you? What do you like about real estate investment? And why?"  These are the kind of questions that will give you a framework with the person you're talking to on the phone, in a meeting, in Zoom, or whatever it is to help you understand if you're even a fit for each other.

Again, you're not looking for somebody to sell a pair of shoes to. You're looking for somebody to invest in you, in your project, in your business. It could be six months. It could be six years. It could be sixteen years. You're stuck with this person. So you might as well pick somebody who you want to work with  Moral of the story: Talk less. Raise more. 

 

 

Marcin Drozdz

The information contained herein is for general guidance on matters of interest only. This information contained herein is not intended to provide you with any advice on financial planning, investment, insurance, legal, accounting, tax or similar matters and should not be relied upon for such purposes. M1 Real Capital Inc, Marcin Drozdz is not a financial, legal or tax adviser. You should assess whether you require such advisers and additional information and, where appropriate, seek independent professional advice. You understand this to be an expression of opinions and not professional advice. You are solely responsible for any actions you take with the content and hold M1 Real Capital Inc, Marcin Drozdz or any of his affiliates harmless in any event or claim.

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