5 Things I Did to Attract High-Net-Worth Investors

When I first started out, raising capital from high-net-worth investors felt impossible.

No brand. No track record. Just ambition—and a whole lot of questions.

But little by little, I figured it out. And today, I’ve raised hundreds of millions.

If I had to do it all over again, here’s exactly how I’d start building investor trust and momentum—step by step.

I Built a Personal Brand Before I Had a Deal

In the beginning, nobody knew who I was. So I made it my job to fix that.

I started showing up—on LinkedIn, Instagram, at events—sharing what I was working on, what I was learning, and what I believed in. I didn’t try to fake authority. I just told the truth, consistently.

And over time, people started paying attention.

Action Step: Start sharing your perspective weekly. Don’t wait until you have a “big win.” Document the process. Add value. Build credibility before you need it.

I Networked Like It Was My Job (Because It Was)

I showed up everywhere—conferences, meetups, Zoom events. I made it a goal to meet five new people each time. But I didn’t collect business cards. I built relationships.

I followed up. I added value. I stayed top of mind.

Action Step: Pick 2–3 events this month and go all-in. Ask smart questions. Follow up personally. Become someone worth remembering.

I Tapped Into My Existing Network

You don’t need a Rolodex of millionaires to get started. I went back to my own network—friends, colleagues, mentors—and simply asked: “Do you know anyone investing in real estate right now?”

Most people didn’t invest—but they knew someone who did. That’s how doors started opening.

Action Step: Reach out to people you already know. Be specific about what you're working on and who you're looking to connect with. People want to help—but they need a clear ask.

I Let My Results Do the Talking

Once I had a few wins, I didn’t keep them to myself. I turned those deals into simple, punchy case studies that showed real results.

Not pages of fluff—just the outcome, the investor return, and what made it work.

That way, when I met new prospects, I wasn’t just promising performance—I was showing proof.

Action Step: Turn your last 1–2 deals into mini case studies. Use them in investor meetings, on your site, and in follow-up emails. Keep it simple: problem, process, result.

I Made My Opportunities Easy to Say Yes To

If your offer is hard to understand, it’s hard to fund.

I broke everything down clearly—what the investor could expect, what the risks were, and how their money was being used. No jargon. No hype. Just clarity.

That’s what made them feel confident enough to say yes.

Action Step: Review your pitch materials. Can someone new understand the value in under 2 minutes? If not, simplify. Investors don’t say no because it’s a bad deal—they say no because it’s unclear.

Final Thought

Attracting high-net-worth investors isn’t about flashy suits or fancy decks.
It’s about trust, track record, and how clearly you can communicate value.

You don’t need to be famous. You need to be consistent.
Show up. Share results. Ask smart. And keep going.

Follow me on: 

• LinkedIn: @MarcinDrozdz
• YouTube:  @MarcinDrozdz
• Instagram: @MarcinDrozdz
• Facebook:  @MarcinDrozdz
  
  

The information contained herein is for general guidance on matters of interest only. This information contained herein is not intended to provide you with any advice on financial planning, investment, insurance, legal, accounting, tax or similar matters and should not be relied upon for such purposes. Marcin Drozdz, M1 Real Capital Inc are not financial, legal or tax advisers. You should assess whether you require such advisers and additional information and, where appropriate, seek independent professional advice. You understand this to be an expression of opinions and not professional advice. You are solely responsible for any actions you take with the content and hold Marcin Drozdz and M1 Real Capital Inc or any of it's affiliates harmless in any event or claim.